Export Analytics Webinars are a series of training events on how to use data in decision making and what formats to rely on. You can join them online or watch the recording.

During the webinars, experts will talk about what analytics should be like so that it can be used in decision-making. We will discuss whether a relatively small company should have an export strategy, what it is and how to build it. We will talk about the existing market for research and solutions, and figure out how to order or independently conduct marketing research. Together, we will answer the question of how analytical work can be built in a small company from the point of view of business processes. And of course, within the framework of separate webinars, we will look at data sources for individual countries and industries.

We expect that participants will learn from the webinars how to improve the quality and validity of export decisions, reduce the costs of obtaining the necessary information, and learn how to use the main tools for analyzing foreign markets. And ultimately, all this will allow you to create the tools that are necessary for the sustainable development of your business in the medium and long term.